Advertising on Twitter Means You Support Tucker Carlson Now

In the climate Musk and Tucker built for themselves, tying your ad money to their projects could generate public condemnation. Representatives from the advocacy groups Free Press, Media Matters, Accountable Tech, and the Center For Countering Digital Hate all told Gizmodo that Carlson’s new show will be even worse for the reputation of any brand that chooses to advertise on Twitter.